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Machinery, Oil and Gas Industry


The United States has the second largest energy production in the world. The vast amount in done onshore, but oil is also extracted from the Mexican Gulf.

In 2012 total investments in the oil and gas sector amounted to USD 392 billion. Often investments are made in technologies for non-conventional exploration such as shale gas, oil shale and tar sands. Because of increased political interest and new founds of shale gas, more exploration areas are expected to open.

In 2012 the oil production increased by 14%, which is the largest one year increase in US history. The increase in production is causing infrastructural challenges and massive investments are made in the transport of resources. Danish companies with specialized, high quality solutions for the exploration of oil and gas have huge opportunities in the United States.

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Framework conditions in the U.S. market

The USA produces 21 % of the world's overall industrial output. This makes the USA the world's largest manufacturer representing a value of $1.7 trillion and employing approximately 17 million people.

The market therefore holds a lot of opportunities for Danish producers of quality and well-differentiated products as the entry barriers for these products are few. The Americans' decision making processes are short and there is no industrial trade barriers why the American market also is easier to penetrate than any BRIC country.

Atlanta is one of the hubs for the American industry. Approximately 40 % of the North American production and distribution companies are located within a radius of 800 kilometres from Atlanta. The Southeast region of USA is also the new epicentre for the auto industry in USA and from Atlanta you can reach about 86 auto production plants within a 13 hour drive. The Trade Council in Atlanta is therefore placed strategically and logistically well when promoting Danish manufacturers in the USA.

Focus areas

At the Trade Council in Atlanta we provide assistance and consultancy for Danish companies in the following industries:

  • Industrial Machinery
  • Food Retail
  • Oil & Gas
  • Automotive

Within its specific sectors of interest, the Trade Council in Atlanta provides services within all aspects of an internationalization process.

This includes assistance with the right approvals and import regulations, concept tests of your product in the US market, market surveys, selecting the right sales channels, recruitment of employees and general strategic support as well as hosting companies in our Accelerator Programme.

The Trade Council's Accelerator Programme is considered to be unique as it offers Danish companies an easy setup in the American market. Through the Accelerator Programme Danish companies can set up in USA in a fully equipped office at the Trade Council's facilities. Among other, this includes a personal phone line, access to fax, printer, wireless internet and copier and our professional receptionist will handle phone calls and mail as instructed. Physical presence is vital in the American market and the Accelerator Programme offers a great shortcut.

The Trade Council in Atlanta offers expertise, experience and extensive networks and this allows us to help establish Danish businesses in the US market.

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Contact an advisor

Carsten Rosendahl
Team Leader & Head of the Commercial Section
Tel.: +1 404 588-1588

Paul Richardson

Export Advisor
Tel.: +1 404 279-0031

Kathrine Lorentzen

Export Advisor
Tel.: +1 404 588-1588

Mathias Nielsen
Senior Trade Advisor, Automotive & Manufacturing
Tel.: +1 404 358-5768