The US food and agriculture market is a well-developed and competitive market. However, with the right niche products it is possible to succeed in the market and satisfy the consumers’ demands.
The US market is characterized by an easy market entry and relatively low tariffs. Many food products can be exported to the US without any particular import formalities and approval requirements. For these products, the import regulations consist of custom inspection and a declaration of the goods. Furthermore, the US Food and Drug Administration (FDA) requires notice in advance of the food products and registrations from the export companies. In addition, there can be special requirements regarding the sales channel because import and sales of certain food products are subject to a certain structure. For instance an importer and broker are required.
For some agricultural and food products (mainly meat, dairy and plant products), special import regulations exist limiting market access, which is administered by the US Department of Agriculture, USDA. As a significant share of the Danish food export consists of these products, it is import to maintain long-term cooperation with USDA and continue export to US.
In the Trade Council’s Food and Agriculture section, we aim to promote and secure the best possible service and conditions for Danish companies that operate in, or who want to enter the US market. We offer our consultancy, and we assist Danish companies with potential partners, and we establish the contact to the retail industry. We are in regular contact with the relevant US authorities regarding food legislation, technical trade barriers and export challenges in order to inform and help Danish companies.